Mobile Solutions
Problem: UX/UI Course project, wanted to create something simple to make a reservation, with tags to help find specific features. For more urban communities, where public transit or parking are important.
Solution: Prototype for a mobile app as part of a project, fleshed out to a full solution. Added lots of different tags to help quickly identify best options, and simple interface to streamline the process.
Skills: UX/UI Design, Proto.io, Illustrator
Simply Reserved App
Problem: Zacks had an existing mobile app created by an outside agency. It had fallen into disrepair, and the branding was not up to date. The user count was very low, despite presenting so much information on any stock ticker quickly via mobile.
Solution: The mobile app was a very valuable tool for bringing in new customers, and building brand recognition for Zacks.com. I wanted to create a new app from scratch that would streamline user processes, clean up branding, and provide a marketing opportunity.
Skills: UI/UX design and research, user testing, prototyping, wireframing, Proto.io, Photoshop, design library creation, working direclty with devs
Results: Increased rating on App Store from 2 to 4.6 stars in 2 months time. Increased user count by 40% in 6 months time.
Zacks Mobile App
Problem: Self-lead project to create an app to find recipes based on the ingredients on hand.
Solution: Mobile app where you enter the ingredients you have, and can find recipes based on that information. Makes it easier to figure out what you can make with whats on hand, instead of searching through recipes based on a main ingredient, only to find you don’t have all the ingredients needed.
Skills: UX/UI Design, Proto.io, Illustrator